Which Restaurant PlatformDelivers Better Value?
If you're searching for a tableside ordering system or digital menu system for your restaurant, you've likely come across SevenRooms. While SevenRooms has built a reputation serving enterprise hospitality groups, many independent restaurants and small chains find themselves priced out of their platform.
SevenRooms pricing reportedly starts at $499/month per feature module, often requiring enterprise contracts. Servd delivers professional-grade tableside ordering and order & pay at table features from £19.99/month with no contracts.
SevenRooms at a Glance
SevenRooms positions itself as a comprehensive hospitality CRM and operations platform. Originally designed for large hotel groups, Michelin-starred restaurants, and multi-location enterprises, SevenRooms offers extensive capabilities—at enterprise pricing.
Core Features
- Reservation and waitlist management
- Guest CRM and profile building
- Marketing automation
- Online ordering (delivery and pickup)
- Mobile ordering via QR codes
- Table management software
- 100+ third-party integrations
- Advanced guest data analytics
What SevenRooms Does Well
- Excellent guest data management and detailed customer profiles
- Extensive integration network with major POS systems
- Marketing automation for sophisticated campaigns
- Comprehensive CRM capabilities across multiple visits
The SevenRooms Challenge
However, SevenRooms comes with significant limitations for smaller operations:
- Pricing reportedly starts at ~$499/month per feature module
- Many essential capabilities require enterprise-level contracts
- Setup can be complex and time-consuming
- Overwhelming for smaller teams without dedicated IT support
- Lack of transparent pricing (custom quotes required)
- Annual commitments often required
Why Restaurants Are Switching to Servd
Servd was built from the ground up for independent restaurants, cafés, and growing hospitality businesses that need professional tableside ordering capabilities without enterprise complexity or pricing.
Servd Starter Plan
Digital Menus & Reservations
Everything you need to create a professional digital presence:
Servd Professional Plan
Complete Restaurant Management
Tableside & Online Ordering
Marketing & Promotions
Team Management
Feature-by-Feature Comparison
| Feature | Servd | SevenRooms |
|---|---|---|
| Starting Price | £19.99/month | ~$499/month per module |
| Digital Menus | ||
| Tableside QR Ordering | ||
| Table Management | ||
| Reservations | ||
| Kitchen Display Servd includes built-in kitchen display | Via POS integration | |
| Delivery Management | ||
| Promo Codes | Limited | |
| Team Permissions | ||
| Contract Required | No | Often yes |
| Setup Fees | None | Custom quotes |
| Per-Cover Fees | None | None |
| Implementation Time | Minutes | Weeks to months |
| Training Required | Minimal | Extensive |
| Best For | Independent restaurants | Enterprise hospitality groups |
The Real Cost Difference
When evaluating a restaurant tablet ordering system, the total cost of ownership matters enormously.
SevenRooms Hidden Costs
Estimated annual cost: Estimated annual cost: $10,000-50,000+ depending on modules and venue size
Servd's Transparent Approach
Annual cost: £479.88 (or £399.99 with annual billing)
The Bottom Line
For a typical independent restaurant, the difference could easily exceed £5,000 annually—money better spent on ingredients, staff, or marketing.
Who Should Choose SevenRooms?
- Large hotel F&B operations managing multiple outlets
- Michelin-starred restaurants requiring detailed guest journey tracking
- Multi-location hospitality groups with dedicated IT teams
- Venues needing complex integrations with legacy enterprise systems
- Operations with substantial marketing budgets for automation
- Enterprises requiring sophisticated CRM capabilities
Who Should Choose Servd?
- Independent restaurants seeking professional digital menu systems
- Cafés wanting simple order and pay at table functionality
- Growing restaurant groups needing scalable solutions
- Operators who want tableside ordering without enterprise pricing
- Restaurants in the Middle East requiring Arabic RTL support
- Venues that value transparent pricing and quick setup
- Any restaurant prioritising value and ease of use
Getting Started with Servd
Making the switch to Servd takes minutes, not months.
Sign up
Create your free Starter account in minutes
Build your menu
Use our intuitive menu builder with AI assistance
Generate QR codes
Create QR codes for each table instantly
Start accepting orders
Go live immediately—no training required
- No lengthy implementation projects
- No training programmes required
- No consultant fees
- No annual contracts
Common Questions
For most independent restaurants and small groups, yes. Servd provides all the core features you need: tableside ordering, digital menus, reservations, kitchen display, and order management. What you won't get is SevenRooms' enterprise-level CRM sophistication and 100+ integrations—features most independent operators don't need and can't justify at enterprise pricing.
Servd includes guest profiles and order history tracking for building customer relationships. While not as extensive as SevenRooms' enterprise CRM, it provides everything most restaurants need to personalise service and track preferences. For £5,000+ annual savings, many restaurants find Servd's customer management perfectly adequate.
While SevenRooms doesn't publish transparent pricing, industry reports suggest costs start at $499/month per module with enterprise contracts often exceeding $1,000/month. Servd Professional is £39.99/month (£479.88/year). Even conservatively, you're looking at £4,000-5,000+ in annual savings.
Yes. SevenRooms implementations typically take weeks to months and require professional services. Servd's intuitive interface means most restaurants are accepting orders within an hour of signing up. No IT team required, no consultant fees, no training programmes.
Servd provides its own integrated order management and kitchen display system, which for most restaurants eliminates the need for complex POS integrations. Orders flow directly to your kitchen display, staff manage everything from one dashboard, and you avoid the integration complexity (and cost) that SevenRooms requires.
Absolutely. Servd offers a free Starter plan to explore the platform, plus a 14-day trial of Professional features. No credit card required to start, no contracts to sign. Test tableside ordering, digital menus, and kitchen display with your actual team before making any financial commitment.
Servd scales with you. Our Professional plan supports unlimited orders, team members, and menu items. As you grow, you'll continue paying the same transparent price—not facing enterprise contract renegotiations or module add-ons that SevenRooms requires.
Stop Overpaying for Features You Don't Need
Servd delivers the tableside ordering system and restaurant menu tablets experience your guests expect—at a price that makes sense for your business. Start your free trial today and discover why restaurants across the UK and Middle East are choosing Servd as their SevenRooms alternative.
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